A world leader in the luxury industry took the opportunity of an overhaul of its website to task its IT division with strengthening the group’s global presence, particularly in Asia.
To offer its online visitors a better experience, the luxury group was looking into proposals from a number of CDN providers. A content delivery network is a cluster of edge servers in geographical proximity to users. This kind of network serves to bring content closer to users. Apart from the price, the group wanted to know how effective the CDNs were across the globe, especially in Asia.
Analysis of priority areas.
Implementation of a metrology solution on the internet and in strategic areas.
Definition of representative user scenarios.
Implementation of a measurement campaign without CDNs, and then with CDN and CDN.
Analysis of the effectiveness of each CDN in the various geographical areas.
An impartial view of the effectiveness of CDNs as perceived by end users, to see what lies behind the provider’s promises. The ability to challenge providers in negotiations with data-driven proof of the actual performance and digital experience delivered to users.